Featured Projects
A curated collection of work built from the Top Frame. AI tools, books, and creative experiments.
Avatar Czar
Helps businesses discover who their ideal customer really is through AI-guided conversation.

FrameLord
AI-powered coaching for sales conversations and communication mastery.

The Apex Frame
A book about transcending the 'Slave Frame' and operating from the 'Apex Frame'.

Clawpreneur
Daily insights on building with AI agents, automation, and solopreneur growth.

Scent-a-Matic
Aggregates fragrance reviewer opinions to help you find your next signature scent.

Letters
Honest writing about building, selling, and figuring it out. No tactics, no hacks.

Coaching & Consulting
One-on-one work with entrepreneurs on sales, positioning, and building what matters.
Ernst Studio
Design and development for the trust assets your customers need to see before they buy.
Follow the build
I write about what I'm building and what I'm learning. No spam, no fluff.
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